

Explore Digital-First Experience Businesses Redefining Engagement and Elevating
Modern Customer Journeys.
Customers use digital tools every day to decide where to go,
what to buy, and with whom to engage.

The Digital Rating assesses how much your entity has invested in digital technology to benefit today’s savvy technology-oriented customer.
A customer’s experience begins the moment they start considering your product or service. In today's competitive landscape, delivering high-quality products or services is no longer enough to capture and retain consumer loyalty.
Modern consumers demand digital-first interactions at every touchpoint in their journey, from exploring options and making decisions to ultimately engaging with your brand, whether online or in person. The Digital Rating system serves as a reflection of how well businesses are adapting to and meeting these evolving expectations.
